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The Master’s in Meeting and Event Management program is designed for experienced professionals with around 5-15 years of experience in some type of meetings and events-related industry, such as: Request Information Program is perfect for. Through one-on-one mentorship opportunities, frequent networking opportunities, and a personalized Leadership Development Plan, you’ll have the tools you need to become a stronger leader and an agent of change in your profession. You’ll even get to spend two weeks at San Diego State University’s beautiful campus. Our program is a community of driven leaders, and you’ll have the opportunity to connect and network with your classmates, instructors, and alumni throughout the program. Many members of our faculty are high-level executives and leaders in the meetings and events industry. The coursework is designed and taught by passionate, experienced instructors dedicated to helping you succeed throughout the program and beyond. The Master’s in Meeting and Event Management program is a graduate-level program designed to help you advance your career and your profession as a whole. Analyze the financial situation of a meetings and events programs in a variety of settings and successfully address any problems identified.

Design and execute a state-of-the-art marketing strategy and program for a meeting and event program and analyze its effectiveness.Generate an enhanced self-knowledge and self-awareness in order to determine a personal strategy for the next phase of their career.

Assess the value of various solutions to problems facing an organization and integrate the most viable alternative into a comprehensive plan for consideration by decision-makers within and/or for that organization.

Demonstrate expertise in creating strategies for managing change and spawning innovation through expert-level insight into human behavior and organizational complexity.

Develop enhanced self-confidence as a leader of cross-functional teams under tight timeframes and with challenging deliverables.

Compare and contrast current philosophies of leadership and their application to organizations that conduct meetings and events to drive organizational goals/strategies.